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Mangelhafter Adressatenzuschnitt in ukrainischen und deutschen politischen Youtube-Interviews
(2019)
The article investigates Ukrainian and German YouTube interviews from the point of view of contrastive linguistics. The purpose of this paper is to separate out the interview as a communicative genre and to determine the main aspects of research on discrepancies in expectations among interview participants, in particular to clarify the role of poor recipient design as the cause of communication failures. Results indicate that poor recipient design is the most common source of communication failures in both languages.