@incollection{Pachl2022, author = {Pamela Pachl}, title = {Transformierte Embleme im Bereich der Werbekultur}, series = {Sprachbilder und kulturelle Kontexte. Eine deutsch-russische Fachtagung}, editor = {Renate Hansen-Kokoruš and Beate Henn-Memmesheimer and Gislinde Seybert}, publisher = {R{\"o}hrig}, address = {St. Ingbert}, isbn = {978-3-86110-509-1}, url = {https://nbn-resolving.org/urn:nbn:de:bsz:mh39-111689}, pages = {359 -- 366}, year = {2022}, language = {de} }