TY  - JOUR
U1  - Wissenschaftlicher Artikel
A1  - Cotgrove, Louis
A1  - Thul, Rüdiger
A1  - Conklin, Kathy
T1  - The conversationality index. A quantitative assessment of conversation in social media interactions
JF  - Internet Pragmatics
N2  - There has been an explosion in social media use, with Statista estimating that worldwide, Facebook has over 3 billion regular active users, YouTube 2.5 billion, and Instagram and WhatsApp 2 billion (Statista 2023). While social media allows one to connect and interact with a range of people, increased social media use can be associated with feelings of isolation and symptoms of depression and anxiety. This may in part be because it allows users to engage in activities that appear social but that do not provide meaningful social interaction. We developed the Conversationality Index to assess the quality of social media exchanges based on the length, number of participants and how equally the participants contribute to a written online conversation. After calibrating the Conversationality Index using real and surrogate data, we assessed conversations taken from a 33-million-word database and found that the Conversationality Index consistently distinguished between conversations of varying quality.
KW  - conversation
KW  - social media
KW  - nonlinear response functions
KW  - digitally-mediated communication
KW  - bounded quality scores
KW  - Gespräch
KW  - Social Media
KW  - Interaktion
KW  - Computerunterstützte Kommunikation
KW  - Konversationsanalyse
KW  - Pragmatik
KW  - conversation analysis
KW  - computer-mediated communication
KW  - conversationality index
KW  - online conversation
Y1  - 2025
UN  - https://nbn-resolving.org/urn:nbn:de:bsz:mh39-130144
SN  - 2542-386X
SS  - 2542-386X
U6  - https://doi.org/10.1075/ip.00119.cot
DO  - https://doi.org/10.1075/ip.00119.cot
SP  - 30
S1  - 30
PB  - Benjamins
CY  - Amsterdam
ER  -